September 18, 2024 – Data from over five years of surveying aspiring franchise owners shows that about 15-20% already own at least one business. The percentage has varied month-to-month over this time span, which includes the pandemic-affected years, but consistently represents a significant slice of aspiring candidates for franchise development.
July 10, 2024 – Over 59% of aspiring business owners either agree or strongly agree that “now is a good time to start a business,” with optimism about conditions ahead. In the June 2024 survey, over 82.7% of respondents see conditions for business and franchise startups “the same or better in three months.”
May 8, 2024 – From over four years of surveying aspiring franchise owners, data show that between 15-26% already own at least one business. The percentage varied over the pandemic years and exhibits some seasonality, but consistently represents a significant slice of aspiring franchisees.
May 1, 2024 – With 88% of franchise seekers planning their business startups within twelve months, it is no surprise that 63% either agree or strongly agree that “now is a good time to start a business.” In the April survey, over 77% of respondents see conditions for business and franchise startups “the same or better in three months.”
January 13, 2022 – First, the bad news. Supplies will be tighter, and costs higher for building a pipeline of franchise prospects given: Increasing Competition with Employers – Growing franchise systems will be competing with desperate employers who are offering better pay and more flexible work conditions to retain or add team members in an environment …
Feb. 9, 2021 – Georgia and Nevada continued to generate the nation’s highest adult per capita interest in buying a franchise in 2020, according to the latest data from the Franchise Interest IndexTM , but that interest grew at a slower rate amid the pandemic. Meanwhile, smaller states in the Midwest and Mid-South saw double-digit …
Nov. 4, 2020 – Georgia, Nevada and Florida continued to lead the nation with the highest adult per capita interest in buying a franchise in Q3 2020, according to the latest data from the Franchise Interest Index(TM), and all three saw per-capita franchise interest grow from Q2 to Q3 as the economy regained ground that had …
No Glass Ceiling: Women are a Greater Share of Franchise Inquiries than Men Sept. 24, 2020 – Owning your own business holds similar appeal to men and women alike, as both are fairly evenly represented among entrepreneurs who are exploring potential franchise ownership this year. Among younger generations in particular, women lead in the number …
Above-Average Marriage Rate May Signal Financial Stability, Value of Family Support Sept. 24, 2020 – Nearly two-thirds of prospects interested in buying a franchise are married, an above-average rate that may add extra financial flexibility and the value of family stability to the startup process. The current marriage rate is 63.2% for entrepreneurs contacting franchises …
Step Aside Millennials: Most Common Age for Franchise Prospects May Be Older Than You Think – Success Can Come at Any Age September 17, 2020 – While successful entrepreneurs start businesses at any age, the most common age may be older than you think. A current analysis of prospective franchise owners shows the most popular …
Southern States Lead in Above-Average Pace of Investment Inquiries September 3, 2020 – Georgia jumped back ahead of Nevada to lead the nation with the highest adult per capita interest in buying a franchise in Q2 2020, reclaiming the No. 1 rank that it held in the full year of 2019 according to the latest …
July 30, 2020 – As the coronavirus pandemic has strengthened many entrepreneurs’ desire to own a business, Baby Boomers in particular have grown in their relative share of prospective franchisees who are reaching out to franchise systems to explore potential investment. Generation X still ranks No. 1 with the largest share of prospects, but that …
June 30, 2020 – Entrepreneurial spirit is alive and well in South Carolina, where potential franchisees were active enough to rank the state at No. 4 in per-capita Franchise Interest Index™ in 2019. The Palmetto State is the nation’s 27th largest by adult population, with 4.8 million adults over the age of 22. But it …
June 17, 2020 – As the nation’s third-largest state by adult population, Florida is a powerhouse of potential franchisees, ranking No. 3 for total investment inquiries made last year, and also No. 3 in per-capita Franchise Interest Index™ in 2019. With 19.8 million adults over the age of 22, Floridians generated 10.4% of U.S. franchising …
June 3, 2020 – Exceptionally high interest in discretionary-spending franchises like restaurants, spas and salons helped drive Nevada near the top of the Franchise Interest Index ™ in 2019 and again in the first quarter of this year. Nevada ranked No. 2 in adult per-capita interest in potential franchise ownership last year, accounting for 1.6% …
May 27, 2020 – While Georgia leads the nation in per-capita interest in potential franchise ownership, another Southern state leads in total volume of interested franchise seekers. Texas ranked No. 1 in 2019 for its 11.3% share of inquiries through the FranchiseVentures demand-generation platform in 2019. That’s not surprising, since it also boasts the nation’s …
May 20, 2020 – With the nation’s highest per-capita interest in owning a franchise last year, the state of Georgia also stands apart for its ratio of Millennial franchise prospects, and indexes higher than average for categories like Senior Care and Business and Financial services. Here is a demographic profile of Georgia prospects who contacted …
May 11, 2020 – Baby Boomers interested in buying franchises may not claim the same high growth rates of Millennial and Gen X entrepreneurs, but the sizable Boomer segment holds an attractive lead in assets to fund new franchise businesses. Baby Boomers accounted for 27% of prospects contacting franchisors through the FranchiseVentures demand-generation platform in …
May 6, 2020 – The Millennial generation saw a growth spurt in franchise interest last year, growing its share of franchise investment inquiries to 21% in 2019 from 16% in 2018, and leading the field with higher-than average interest in categories such as Personal Care, Child-related and Cleaning franchises. Here is a demographic profile of …
Food and Restaurants Maintain Most Popular Rank, as Automotive Leads Quarterly Growth April 28, 2020 – Despite coranavirus-driven volatility in key business sectors in March, the relative ranking of top franchise categories remained the same in Q1 of 2020, compared with Q4 of 2019. Food and Restaurant franchises continue as the most popular category drawing …
April 22, 2020 – Nevada edged past Georgia to lead the nation with the highest adult per capita interest in buying a franchise in Q1 2020, according to new data from Franchise Insights. Georgia had claimed the top spot in the The Franchise Interest IndexTM for the full year of 2019. The Franchise Interest IndexTM …
Jacksonville, Tucson Lead Top 50 Metro Areas, as Springfield and Worcester Top Mid-Sized Metros March 25, 2020 – Mid-sized metropolitan areas under 1 million population showed some of the strongest year-over-year growth in franchise-buying interest, claiming 7 of the top 10 spots in latest business data from Franchise Insights. The rest of the top 10 …
March 18, 2020 – More than half of prospects interested in buying a franchise are married, which turns out to be an important factor in boosting average household income. In fact, half of married prospects have a household income of $100,000 or more in Q4 of 2019, according to the latest data analysis by Franchise …
March 10, 2020 – Atlanta, Ga., enjoys the nation’s highest interest in buying a franchise, according to the latest analysis of the Top 100 metropolitan areas. Southeastern metros dominated the top 20 leaders in the Franchise Interest Index(TM), with multiple major metro areas ranked in Florida and Texas, as well as high-interest from mid-sized metros …
Alaska, Hawaii lead overall gains, Georgia tops growth among large-population states February 12, 2020 – Small- and mid-sized states with adult population under 5 million showed some of the strongest year-over-year growth in franchise-buying interest, according to the latest data from Franchise Insights. And among the largest states, Georgia tops the Franchise Interest Index™ for …
February 14, 2020 – While Millennials are the fastest-growing group of franchise prospects, Generation X was far and away the largest age group interested in buying a franchise last year. Generation X claimed 44.9% share of prospects contacting franchisors through the Franchise Ventures demand-generation platform in 2019. Here is a demographic profile of the 39- …
January 13, 2020 – Georgia, Nevada and Florida led the nation with the highest levels of interest in buying a franchise in 2019, according to new data from Franchise Insights. The Franchise Interest Index™ reveals the relative interest of entrepreneurs making an investment inquiry by indexing proprietary data with state population on a per capita basis. …
Dec. 10, 2019 – Nearly 3 in 4 prospective franchisees own their own home, and more than three-quarters have lived at the same address for more than 5 years, according to the latest data analysis by Franchise Ventures. Those are important indicators of financial wherewithal and stability for franchisors recruiting new owners for their franchise. …
Nov. 27, 2019 – The lure of entrepreneurship appeals to individuals across all levels of education, according to the latest data analysis by Franchise Ventures, which found most business-buyer prospects had at least some college experience, but not necessarily a completed degree. “In the spirit of the Thanksgiving holiday, we’re grateful for the opportunities that …
Nov. 22, 2019 – One-third of prospective franchisees have at least $100,000 in annual household income, according to the latest data analysis by Franchise Ventures — and income is clearly a key factor in finding franchisee candidates who are qualified for different opportunities. For this analysis, Franchise Ventures combined its pool of investment inquiries with …
Nov. 5, 2019 – Interest in owning a franchise is balanced almost equally between women and men overall, according to the latest small business analysis by Franchise Ventures — and women are starting to outpace men among Gen X prospects. “We don’t see a glass ceiling when it comes to interest in buying a franchise,” …
Oct. 30, 2019 – Following the broad trends in population demographics in the U.S., the age of franchise-investment prospects continues to shift younger in the latest quarterly analysis by Franchise Ventures. Generation X, ages 39-54, is the largest group ready to talk with franchisors, at 46.1% of all prospects in Q3 2019. That’s up 6% …